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Sarah Perez

Sarah Perez
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A team of ex-Googlers is today launching a new digital creativity platform, Rooms.xyz, into beta testing. The startup, backed by $10 million in seed funding led by a16z, offers a browser-based tool for designing 3D spaces — or “rooms” — using drag-and-drop, editable objects or code, allowing users...
Smart item tracker Chipolo, a competitor to Apple’s AirTag and others, opted to grow its business by partnering with the Cupertino tech giant, not fighting them, as rival Tile has done. When Apple opened up its Find My app to third-party devices, Chipolo embraced the possibility of targeting...
Welcome back to This Week in Apps, the weekly TechCrunch series that recaps the latest in mobile OS news, mobile applications and the overall app economy. The app economy in 2023 hit a few snags, as consumer spending last year dropped for the first time by 2% to $167...
Alongside its work to integrate more AI features into Search, Google today also announced it’s introducing a new “Perspectives” filter will be coming to the top of some of its Search results when the results “would benefit from others’ experiences,” Google says — like posts on discussion boards,...
Wondering where your Uber Eats order is? Alexa will soon be able to tell you. Amazon today announced a new partnership with Uber that will give Echo device owners the ability to track their Uber Eats orders via Amazon’s voice assistant. Starting later this month, Uber Eats users...
Augmented reality is coming to Reels Ads and Facebook Stories, Meta announced this afternoon the IAB’s NewFronts as part of its pitch to advertisers. The update allows brands like Sephora, Tiffany & Co., and others to offer more immersive experiences and AR filters when marketing to Meta’s audience,...
Plexamp, the music player originally incubated by the Labs division of media company Plex, is tapping into ChatGPT with its latest update. The company announced today a new feature called “Sonic Sage,” powered by OpenAI’s ChatGPT, that will build unique music playlists by scanning users’ libraries and leveraging...
After Snap’s stock took a hit from its weak first-quarter earnings, the company today made its pitch to advertisers at IAB’s NewFronts where it introduced new ad products and opportunities. Here, Snap’s new President of Americas Rob Wilk, previously Microsoft’s head of Advertising, and Chief Creative Officer Colleen...
In Roku’s recent quarter, the company posted better-than-expected revenue of $741 million, but worried investors with its warning of an uncertain ad market and declining average revenue per user. Today, at the IAB NewFronts, the streaming media company introduced its latest ad products to potentially help it address...
Consumer demand for the Jack Dorsey-backed Twitter alternative Bluesky is outstripping access, according to the latest App Store data and figures published today by the company. In a new FAQ on Bluesky’s website, the company shares that its community has topped 50,000 users. However, estimates provided to TechCrunch...