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The past two years have been exciting periods of growth for the cloud market, driven by increased demand for access to new technology during COVID-19 and the proliferation of the “work-from-anywhere” culture. IT leaders worked to shift workloads to the cloud to ensure business continuity for the remote workforce, leading to skyrocketing adoption of cloud computing. This momentum is expected to pick up in 2022 and beyond.

For many businesses, the pandemic accelerated their digital transformation plans by months, or even years. Reliance on cloud infrastructure will only continue to grow as organizations adjust to the hybrid work model. Gartner projects that global spending on cloud services is expected to reach over $482 billion in 2022, up from $313 billion in 2020.

As we start the new year, C2C, an independent Google Cloud community, has identified six cloud computing trends to watch in 2022.

More people are harnessing new technologies

The pandemic inspired a new generation of entrepreneurs. Whether out of necessity from mass layoffs, a desire for a more flexible lifestyle, or finding the inspiration to finally pursue a passion, millions have started their own ventures.

As their businesses grow and digitize, entrepreneurs across industries are embracing the cloud and adopting technologies like machine learning and data analytics to optimize business performance, save time and cut expenses. There are countless benefits to small businesses and startups. For one, the cloud makes data accessible from anywhere with an internet connection, enabling the seamless collaboration necessary in a hybrid work environment. Without having to spend on expensive hardware and software, entrepreneurs can invest in other areas as they scale their businesses.

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