This post was originally published on Crowdfundinsider
Even though NFTs exist in the digital realm, Shant Kevonian makes a compelling case for offering a physical replica, and his company NFT.Physio bridges that gap.
A serial entrepreneur with a technological flair, Kevonian likens the NFT craze in some respects to products like Funko Pops. People who were just beginning to enjoy purchasing power were able to access mementos from the cultural figureheads of their youth.
Fast forward a few years and Kevonian acquired an NFT and had a physical copy made and put it on his desk at work.
“Some people came up to me and they said ‘oh, cool, where’d you get that?’,” Kevonian said. “And then that already started sparking the idea from the entrepreneurial side. Well, I’m not the only one that likes this.”
What makes Kevonian’s representations truly unique is they’re linked to the NFT smart contract, so only the owner can authorize their production and control the size of the supply. When connecting with NFT.Physio, the customer links their NFT wallet and selects which NFTs they want Kevonian’s team to produce. During that process, staff confirms ownership through a check of the original smart contract.
“The fact that it’s NFT personalized, and it’s yours, and it’s your illustration, and there’s no other one like it, I think that’s a very cool fact,” Kevonian said.
Most of the popular figurines get produced on large scales that make them affordable to buy. NFTs by design are unique, so the only production method that made sense was 3D printing, Kevonian said. He also looked at many different technologies, printers and even materials before settling on ceramic, which he said adds a unique quality, is sturdy and is also affordable.
“At the same time, it’s pretty ecological when you consider it, especially in comparison to all these other things out there, like traditional manufacturing, which produces tons and tons of waste,” Kevonian said. “When you talk about 3d printing… the excess waste is minimal because you’re producing exactly what you’re going to consume.”
NFT.Physio works with the customer throughout the process to ensure they get what they want, Kevonian said. Staff, which include some gaming specialists, show some renditions to the owner to obtain feedback. Depending on the pipeline, the NFT can be produced in less than two weeks. Shipping is insured and the item is certified on the blockchain.
Currently, NFT.Physio works with select blockchains including Ethereum. Kevonian believes Ethereum will eventually solve its early throughput issues. Polygon and Binance Smart Chain are also accepted, based on the ease of integration. Others, such as Solana, may come in the future.
“For us from where we started our our point of development, it was actually easier for us to do a Polygon integration than it was a Solana one, but it does not mean we do not want to try,” Kevonian said. “It’s actually something we’re investigating.”
Kevonian also hopes to add more sizes to his production line. Currently they work between eight and 10 centimetres but would like to add smaller ones for keychains and other items.
“As we scale, we’re looking at onboarding different types of blockchains, different types of materials and at the same time looking forward to collaborations with with makers of some of these NF Ts directly rather than just doing a customer-based service,” Kevonian said. “We would like to collaborate with the makers themselves.”
By producing physical representations of NFTs, Kevonian believes he can also bridge the gap between the 28 per cent of online adults who do not know what NFTs are with an industry that was worth $3.5 billion in the first nine months of 2021.
Kevonian’s top use case are premium reproductions of figures from the metaverse, Kevonian said. Looking ahead he wants to see governmental recognition of NFTs so they can be used for additional purposes like housing.
“Once government bodies can start recognizing them, then you can start using it for more legitimate purposes such as in the real world, like housing,” Kevonian said. “And if people can can trust that an NFT is what it really means, then you can actually use it for contractual purposes and obligations, which then can change a whole paradigm of, of legal and ownership in the real world.
“And I think that that’s very, very important. I think that’s really where we’re going to be heading at one point. It’s a matter of who’s going to make the first move, which government might make it but I think it should be an inevitable thing because it actually increases efficiency with many, many regards to how society can operate. And if I can have houses on my NFT, who’s to say that soon enough, we can 3D print them with all the technologies that there are there are 3d scenes, so why not?”
NFT.Physio is also launching a special Christmas Campaign, with the first 50 NFT lovers who send a purchase order before Dec. 23 receiving a 50 per cent discount using the code HOLIDAY2021, to have their own first and real NFT ready for January 2021.
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By: Tony Zerucha