the Metaverse under Development from MG Motors

• MG Motors has so far revealed the proposal for the MGVerse
• The MGVerse is under development. Not released yet.
• MGVerse will be a complete AR/VR Universe for everyone connected to MG Motors. 

MG Motors has announced the release of their MGVerse, connected to the Metaverse, on 6th June 2022. This date has been quite significant for AR/VR developments, as Apple also announced its next stage of tech development would focus on AR/VR. 

Meanwhile, MG Motos plans on bringing everyone connected to the industry on a single virtual platform. It is the first industry to acknowledge the potential of the fast-changing virtual world and the need to establish a presence in the segment. 

According to an MG Motor’s spokesperson. MGVerse will:

• Connect the partners, patrons, and workforce.
• The MGVerse will be a complete universe where people can come and collaborate.
• The collaboration could be for AR/VR experience, Gaming, Developments, and more.
• Apart from co-creation, the MGVerse will focus on socialization aspects.

“MGverse is our vision for creating our Metaverse, in which we and our partners will constantly explore, innovate, improvise, and develop new solutions to enhance the customer experience in the future consistently.”

– Gaurav Gupta, Chief Commercial Officer, MG Motor India

The Different Experiences Of MGverse:

There are five key sectors to the entire MGVerse. With time, we could also witness other additions or improvements in these sectors: 

Explore And Creator’s Center 

In this sector, the users will have the freedom to create their favorite MG Vehicle and use it in the metaverse. The personalization and accessorizing abilities will be available. With VR/AR experience, customers can also take a test drive of the car across the cities and streets. 

Other services include booking the MG cars, opting for a real-life test drive, and other customer-oriented services, all in this sector. 

NFT Gallery 

MG Motors plans on creating and releasing NFTs. It is evident with their incorporation of the NFT Gallery in the MGverse. The area will allow users to see the MG’s collection on display. It will have premium cars, NFTs, and more for the users to see. 

There will be NFT transactions, perhaps something like a marketplace we have seen on NFT Projects. Correlatively, there will be a way for users to create and mint their unique NFTs. 

But there is much left for speculation without any information. How they will balance the economy, the blockchain they will use, the cryptocurrency support, and others are up for speculation.

MG Car Club 

MGCC is an exclusive membership platform for MG Motor patrons and stakeholders. This will also transcend the MGverse, where the members can connect and engage. They will gain access to exclusive events, concerts, and members-only perks. 

There could be exclusive NFT drops, airdrops, or access to merchandise that won’t be available to the masses. After all, we have seen a similar membership approach for many other Metaverse projects.

The Gaming Arena 

It is intriguing to see such a massive motors company acknowledge the potential of Gamification in the Metaverse. According to the announcement, there will be something related to MG’s racing history. Ergo, users can use MG vehicles and race on the selected race tracks. This could be a new frontier of racing games on Metaverse.

There could also be other mini-games and full-scale games under development to entice younger audiences of GenZ and such. 

The MG Knowledge Centre 

The Knowledge Centre will work on a similar mechanism of e-learning or digital classes. There will be digital seminars and conferences. Users could attend virtual training sessions and more. Even the common folks could apply for courses and upskill their experience and aptitudes.

However, it will primarily focus on employees and partners. 

The Accessibility Of MGVerse 

Interestingly, there is an absence of information on the blockchain technology they will incorporate. That is if they plan on using the blockchain. So far, the announcement claims that MGverse will be accessible on devices like smartphones and web browsers alike. It will also work with VR/AR experiences, among other things.

So, MG Motors is working on ensuring a premium-quality experience and universal compatibility. MG Motors has always been a forward-thinking enterprise. It has launched other solutions such as:

• MG Expert for help
• MG ePay
• NFTs
• Car as a Platform 

These are all curated to enhance the customer experience.

The Bottom Line – A Wakeup Call For Other Motor Companies 

MG Motors is the first industry and auto motors company to announce its advancement in the digital world. They have acknowledged the prominent roles these newfound technologies are going to play. And they are keeping up with the Web 3.0 trends. 

It is a wake-up call for other automobile companies to enhance customer experience. Of course, we could very well see other companies entering this league. They could launch their versions of the Metaverse or Web 3.0 universe.

Support Us via our Sponsors